Recipe for Success, Part 2

I am continuing to suspend in-person hypnotherapy sessions with me in my office. However, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE! 

 

(This blog was originally posted on January 19, 2017)

Photo by Rick Hustead

 

 

People often come in for hypnotherapy to change or adopt a behavior that will help them achieve a specific goal or succeed at a particular endeavor. Contrary to popular belief (and the stories we tell ourselves), Hypnosis Motivation Institute founder John Kappas, Ph.D. asserted that such success had nothing to do with intelligence, working hard, being nice or deserving, etc. Rather, success (or lack thereof) boiled down to the mental “programming” a person received and how that program was reinforced in daily life behaviors.

In Part 1 of this blog, I explained why subconscious resistance to changing those familiar—albeit unwanted—behaviors can keep us stuck there. In today’s blog I describe the Recipe for Success to help you stop the self-limiting script and help you achieve your self-improvement goals.

1.  Believe that you are 100% successful at what you want to achieve. Everything that happens to you is an expression of the subconscious signal you send to the universe. As you change the previous programming of this script by changing those old beliefs, the Universe will send you new opportunities.

2.  Daily Reinforcement. According to Dr. Kappas’s Theory of Mind, every one of your current beliefs and action reinforces what you learned from the time you were born until you were about eight years old. If you are battling homeostasis, you must battle it daily by practicing the new beliefs and behaviors you want to replace the old, obsolete ones.

3.  Ideomotor Response. Handwriting daily affirmations and goals/achievements in the Mental Bank Ledger is a great way to reinforce those new behaviors. (I teach my clients how the Mental Bank Concept helps to replace their obsolete subconscious mental script with one that will help them achieve new goals and provide their first ledger to get them started!)

4.  Symbolic Language. Dr. Kappas chose monetary and numeric symbols (e.g., the $) to represent success and growth because numbers are an important part of how the subconscious mind works.

5.  Hypnosis. The hypnotherapist facilitates a natural process that occurs at least twice each day during the “Magic 30 minutes” after waking up in the morning and just prior to drifting off to sleep at night. These periods of natural hypnosis are when a person is most suggestible to changing or adopting a new behavior/belief. (This is why you are encouraged to do the Mental Bank right before going to sleep at night.) Similarly, the hypnotic suggestions given during hypnotherapy also “ride the wave” into the subconscious mind to effect the desired change.

6.  Precognitive and Venting Dreams. The majority of change does not happen in the office during the hypnotherapy session. Rather, the hypnotherapist plants the seed for this change that grows over time, starting in sleep. For example, during hypnosis I drop in a hypnotic suggestion that my client will have a venting dream to release any attachment to the unwanted behaviors. Meanwhile, the person can gain insight and benefit from dreams that occurred during the precognitive stage of sleep about how to resolve any conflicts that have prevented achieving the desired goal.

Special Offer:

Hypnotherapy to Release Weight

Hypnosis for weight loss series: $1,250 for 10-week series. (This is a $250 savings!) The $200 fee for the first session will be included in this rate only when the package is purchased up front. Book this package before June 30, 2023, to lock in this price as my rates will be going up on July 1, 2023.

*May not be combined with any other offer. Not redeemable for cash.

 

 

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, four years in a row (2019-2022). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit http://www.calminsensehypnotherapy.com/

© 2023

  

Marketing and Promoting Hypnotherapy

I am continuing to suspend in-person hypnotherapy sessions with me in my office. However, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE! 

 

(This blog was originally posted on May 9, 2014)

 

 

Someone recently contacted me to find out more information about hypnotherapy and whether hypnosis could help him to achieve a particular goal. We chatted for a while, and I gave him some information about hypnotherapy and how I use hypnosis and therapeutic guided imagery to help my clients achieve various vocational and avocational self-improvement goals. At the end of our conversation, he wanted to know where he could read more information about my experience as a certified hypnotherapist so he could make a decision about whether to give hypnotherapy a try. I gave him my business card and brochure and referred him to the website for my company, Calminsense Hypnotherapy®, so he could read more about me and what I do.

After we said goodbye, I thought about our conversation in the context of the best and most effective ways to disseminate information not just about my practice but hypnosis and hypnotherapy in general. Even though it is becoming a more mainstream therapy, I am aware that people are still a little wary about hypnosis. They want to know if they will become vulnerable to some kind of mind control or manipulation while they are in hypnosis. Will they do or say something stupid or embarrassing, or break a confidence or reveal a bank password while they are in-state? (The answer is no, no, no and no.) But the fact that these concerns remain prevalent suggests to me that my colleagues and I need to continue to share the facts and dispel the myths about what we do.

One of the best ways to do this is through conversations with people about what we do. Here are some suggestions for the most effective ways that I have found to share this information:

• Advertise and write blogs/articles: I limit my advertising budget to a few equestrian-themed publications. However, I write a hypnotherapy-themed blog just about every night to keep spreading the word about the many ways hypnosis and John Kappas, Ph.D.’s model, Theory of Mind, are generally relevant to daily life. I specifically tailor the topics of my essays to illustrate how the therapeutic techniques I learned or behaviors I studied during my training and continuing education at the Hypnosis Motivation Institute are relevant to my (and your!) daily life. I let people know when I have written a new blog by posting a short “announcement” about it on Twitter, LinkedIn and on my personal and business Facebook accounts. I also provide a link that will take you directly to the blog on my website.
• Business cards and brochures: These are still among the most effective (and immediate) ways to promote your practice. I always carry business cards with me to give out. I have “rented” space at my local tack store to display my cards for prospective equestrian clients. I also leave a business card on the condiment table every time I go to Starbucks®.
• Donate hypnotherapy session(s) or handwriting analysis: Hypnotherapy sessions and/or formal handwriting analyses are unusual (and intriguing) prizes in a silent-auction or raffle at a fundraiser or social event. The best way for people to learn about hypnosis is to experience it. I recently donated a free hypnotherapy session with me as a silent-auction prize for a horse rescue in Leona Valley, California; to raise awareness about the package and market my practice, I spent a wonderful afternoon doing handwriting analyses for guests at the event, as well.
• Volunteer your time and skills to support local organizations: In addition to introducing your work to people who may not know about hypnotherapy, volunteering is a wonderful way to provide this valuable service to those who might not otherwise be able to experience it for themselves. I have previously led a free monthly relaxation/guided-imagery workshop at Circle of Hope, Inc. and Hope’s Haven Cancer Wellness Center, a 501(c) cancer-support group based in Santa Clarita, California.
• Dress code: Hypnotherapists, as therapists, follow professional codes of ethics and conduct. Wear clothes that best represent what you do as a therapist and your commitment to this work of helping your clients achieve their goals. Wearing your name badge while running errands, etc. is another great way to market your profession.
• Marketing materials: When I am out running errands on the weekend, I typically wear a baseball cap with my company name and website on it. I want people to ask me about the words they are reading so I can tell them about what I do and how hypnosis is an effective tool to help people change undesired behaviors.
• Network in the community: Introduce yourself to local chiropractors, masseuses, hairstylists, yoga instructors, your bank, dry cleaners, etc. Let people know what you do, where you are located and how much you charge for your sessions. Even other hypnotherapists can be a great source of referrals if you specialize in different areas than they do: e.g., hypnosis to improve sports performance versus smoking cessation. This morning on my way to a meeting at a local Starbucks® I approached two firefighters who were parked nearby to ask if I could buy them a coffee in thanks for all they are doing to combat the fires in the community. At the end of the conversation, I also gave them each a business card.
• Professional affiliations: Keep up your professional affiliations, such as the American Hypnosis Association, the Hypnotherapists Union, your local chamber of commerce, etc. In addition to providing professional support these organizations will often “link” your website with theirs. (Be sure to return the favor!)
• Professional and client referrals: At some point in our career as a hypnotherapist, we may need to refer a client to a licensed medical doctor or mental health worker for further evaluation or to provide assistance that is out of our scope of expertise. Similarly, once the physician has ruled out any medical causes of his patient’s headache, he may refer the patient to you as a hypnotherapy client so you can help him manage the stress that causes his pain. Previous and current clients are also excellent referrals!
• Promote your practice through social media: I am active on Twitter, Facebook and LinkedIn, and I write posts about various topics. Of course, I have provided information about my practice, Calminsense Hypnotherapy®, on these accounts. However, it is not necessary to “talk shop” all the time to get attention for your practice. Several of my Twitter followers have become specifically interested in what I do, but only after we had been communicating about our mutual interests for many months.
• Website: A good website goes a long, long way to “market” you to a wide population. Be sure to update the site periodically by posting new client referrals, updating your professional certifications and even changing the photographs or design to refresh the search programs.
• Honors and Special Recognition: I have been voted “Best Hypnotherapist” in Santa Clarita four years in a row: 2019, 2020, 2021 and 2022. Each year, usually in the late Spring or early Summer, the Santa Clarita Valley Signal identifies local businesses as the “best of” across various categories based on nominations and votes cast by SCV citizens. I am so grateful to current and former clients, and other businesses in the community who have recognized me this way as I continue to provide hypnotherapy to help people achieve their vocational and avocational self-improvement goals.
• Finally, another great way to generate interest in your hypnotherapy practice is to provide special discounts for your services. For example, you can promote “special deals” to coincide with the anniversary of the creation of your practice, to kick off a holiday or a season, etc., or to promote a new therapeutic technique. This is the promotion I am currently offering:

 

 

Special Offer: Free 30-Minute Phone or Zoom Consultation

This is a great opportunity to find out why hypnosis is so effective and how hypnotherapy can help you achieve your self-improvement goals. Call or text me at (661) 433-9430 or send me an e-mail at calminsensehypnosis@yahoo.com to set up your free, 30-minute phone or Zoom consultation* today! 

*This is not a full hypnotherapy session. Hypnosis will not be provided during this consultation. This offer is not redeemable for cash and may not be combined with any other promotion.

 

 

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, four years in a row (2019-2022). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit http://www.calminsensehypnotherapy.com/

© 2023

 

Power Breathing

I am continuing to suspend in-person hypnotherapy sessions with me in my office. However, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE! 

 

(This blog was originally posted on August 30, 2016)

Photo by Rick Hustead

 

Breathing—especially diaphragmatic breathing—is one of the most natural and basic things that you can do to relax and calm down during a stressful situation. Power breathing is an effective technique to release/force out negative emotions you associate with that situation, event or even a person.

These techniques are similar in that both entail taking deep breaths of air through the nose and holding the air in the lungs for a few seconds before releasing it through the mouth. In power breathing, however, the air is released more forcefully, often with a “whoosh” sound, as if you are blowing out a very large candle. I find that imagery of Old Faithful’s steamy eruption or the sound and sight of the mist produced when whales or dolphins breathe on the surface of the ocean are useful for this exercise. Other good metaphors include a tornado, the power of a wind tunnel or even a volcano; it is completely up to you which imagery—if any—to use when you practice this technique.

The important and therapeutic aspect of this technique is that you associate the forceful release of your breath with symbolically, forcefully releasing those negative emotions or events, etc., you associate with holding back or impeding your personal growth. It doesn’t matter if you identify specific stressors to release (Physical Sexual/Physical Suggestible) or simply recognize them as a generic category of “everything that bothers me.” (An Emotional Sexual/Emotional Suggestible individual is more likely to do this.) The important thing is that you are allowing yourself to release—even force out—those negative associations this way. The force with which you let go of these things physically strengthens this intention in the conscious mind. The fact that these negative associations are being released on the exhale—a natural process of every breath we take—reinforces this intention in the subconscious mind.

It is a great breathing technique to help release stress and tension when you are stuck in rush-hour traffic, too!

 

 

Special Offer: Free 30-Minute Phone or Zoom Consultation

This is a great opportunity to find out why hypnosis is so effective and how hypnotherapy can help you achieve your self-improvement goals. Call or text me at (661) 433-9430 or send me an e-mail at calminsensehypnosis@yahoo.com to set up your free, 30-minute phone or Zoom consultation* today! 

*This is not a full hypnotherapy session. Hypnosis will not be provided during this consultation. This offer is not redeemable for cash and may not be combined with any other promotion.

 

 

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, four years in a row (2019-2022). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit http://www.calminsensehypnotherapy.com/

© 2023

 

Progress at Your Own Speed

I am continuing to suspend in-person hypnotherapy sessions with me in my office. However, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE! 

 

(This blog was originally posted on February 12, 2015)

Photo by Rick Hustead

 

Opportunities and events rarely just drop into our laps. An immediate, successful outcome is not guaranteed. Usually, we must put in a lot of work and have a lot of motivation to reach a goal or milestone. Days, weeks, months and even years can pass without making any obvious progress toward our goal. During that time, it is easy to become frustrated and even disillusioned about when/whether/if we will ever get our “break.” Sometimes life even steps in and replaces the original goal and desired outcome with something better than you could have ever dreamed of.

Recently, my dad commented (again) how excellent it was that actor Benedict Cumberbatch has enjoyed such great success in the film industry. However, he has certainly been paying his dues as an actor for many years—mostly on stage in Britain and some roles in television movies and series in Britain and in America. Receiving an Oscar nod for his portrayal of Alan Turing in The Imitation Game, well, that’s quite an endorsement for the Sherlock star’s acting chops, is it not? Of course, Mr. Cumberbatch’s story is not one of overnight success, at all. Do you remember his very minor role as a cavalry officer in Steven Spielberg’s (2011) film, War Horse? As he landed roles in bigger projects, it just seemed like he suddenly popped out of the woodwork. He had the lead role in the film about Julian Assange and a role in August: Osage County, a major film starring Meryl Streep and Julia Roberts. He even voiced the dragon in a recent Lord of the Rings movie.

Meanwhile, actress Julianne Moore has been acting in and headlining films for approximately twenty-five years. She has received five Academy Award nominations, including her current nod for Still Alice. It seems likely that she will finally win a long-overdue Oscar this year, so say Hollywood pundits, but who knows? Meanwhile, Ms. Moore carries on promoting the movie and working and perfecting her craft.

And, what about the unexpected play that New England Patriot cornerback Malcolm Butler made during the Super Bowl XLIX? Just when it looked like Seattle Seahawk’s wide receiver, Ricardo Lockette, was about to catch the touchdown-winning pass in the end zone in the last few minutes of the game, Butler jumped up and grabbed the ball instead. Suddenly, the comfortable 10-point—and then manageable three-point—lead that the Seahawks had been enjoying through most of the second half of the game was reduced to a four-point deficit from which Seattle would not be able to overcome. Throughout the game, both teams had played hard and made strategic mistakes that could have changed the outcome, but there was no denying that the Patriots constantly continued working and fighting for those winning points. Their unbeatable lead may not have happened as early in the game as New England would have liked, but their never-surrender attitude and determination to win ultimately paid off in the end.

One of the biggest challenges many of us face is being patient with ourselves as we strive to accomplish something. As you pursue that promotion at work are you compromising your health by getting little or no sleep and poor nutrition? The physical consequences of these behaviors could affect your perception, mood and ability to focus or problem-solve, which could inadvertently jeopardize your chances of being promoted. Are you so focused on completing a project that you neglect relationships with or responsibility to family or friends? Are you so focused on attracting that perfect partner that you pay no attention to your professional goals and other social bonds? Where and how will your goal, once it is accomplished, fit and balance with other important areas of your life?

 

 

Special Offer: Free 30-Minute Phone or Zoom Consultation

This is a great opportunity to find out why hypnosis is so effective and how hypnotherapy can help you achieve your self-improvement goals. Call or text me at (661) 433-9430 or send me an e-mail at calminsensehypnosis@yahoo.com to set up your free, 30-minute phone or Zoom consultation* today! 

*This is not a full hypnotherapy session. Hypnosis will not be provided during this consultation. This offer is not redeemable for cash and may not be combined with any other promotion.

 

 

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, four years in a row (2019-2022). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit http://www.calminsensehypnotherapy.com/

© 2023

Oh, I Love a Rainy Night 3.0

I am continuing to suspend in-person hypnotherapy sessions with me in my office. However, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE! 

 

 

Oh, I Love a Rainy Night! 3.0

 (A version of this blog was originally posted on February 28, 2014)

Photo courtesy of Microsoft

 

 

It has been raining in Southern California. Not just a drizzle or the light showers. Oh, no. This is real, honest-to-goodness, I-mean-business rain. Last night, I drifted off to sleep with the sound of wind howling and rain drops splattering against my window. Although a drier La Nina season was predicted for 2022-2023, the opposite has proved true. The second, or maybe third, Atmospheric River event of the past four weeks or so has been predicted for next week. Los Angeles ABC7 meteorologist Dallas Raines has forecast a clear weekend, at least through Saturday morning. However, the new storm that is set to pass through Southern California starting Sunday afternoon is fabulous news to me. (The rain is good news for the state, too.)

As Eddie Rabbitt sings in his hit song, “I Love a Rainy Night,” rain quite simply makes me feel good. It is my subconscious known, my subconscious mental script for contentment, my happy place. It is the climate and weather that makes me feel comfortable and cozy and relaxed. It reminds me of happy memories doing my post-graduate degree at Goldsmiths College in London, studying and writing my research thesis with rain pounding against the windows at the college library or in the front room of the house where I lived with friends. It washes the metaphoric cobwebs out of my mind the way it cleans the months-old accumulation of dirt and dust off of the leaves and plants outside. The fresh, clean air inspires me to get down to work, to do my best work. Best of all, rain gives me an opportunity—okay, an excuse—to really enjoy some down time and relax. I allowed myself to sleep in this morning. Then, I spent a good part of the afternoon catching up on social media, promoting my special for a free 30-minute phone or Zoom consultation. Tonight, I will curl up and finish reading a book.

Although the heavy rain is not conducive to riding my horse, it is great for hanging out with Galahad at the barn. In addition to cleaning his stall and grooming (especially cleaning his hooves) when it is stormy, I can still go out and read aloud to him while he munches hay in his stall. Yes, there is more to enjoy having my own horse than just riding, as other horse lovers will appreciate. I still have some early spring-cleaning tasks to do, such as get tax information to present to my accountant next month and complete a couple continuing-education courses, so the coming rainstorm will be a good opportunity to do that.

Soon I will be able to fall asleep listening to the music of rain on my windows and maybe, fingers crossed, the sound of thunder rumbling and crackling overhead.

Oh, how I love a rainy night…

 

 

 

Special Offer: Free 30-Minute Phone or Zoom Consultation

This is a great opportunity to find out why hypnosis is so effective and how hypnotherapy can help you achieve your self-improvement goals. Call or text me at (661) 433-9430 or send me an e-mail at calminsensehypnosis@yahoo.com to set up your free, 30-minute phone or Zoom consultation* today! 

*This is not a full hypnotherapy session. Hypnosis will not be provided during this consultation. This offer is not redeemable for cash and may not be combined with any other promotion.

 

 

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, four years in a row (2019-2022). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit http://www.calminsensehypnotherapy.com/

© 2023

 

Dominant Laws of Suggestibility: Law of Reverse Action

I am continuing to suspend in-person hypnotherapy sessions with me in my office. However, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE! 

(This blog was originally posted on March 7, 2015

 

Photo courtesy of Microsoft/Bing

 

 

During a typical hypnotherapy session, I reinforce hypnotic suggestions in various ways during the hour or so I spend working with a client. An effective way to strengthen the message of the suggestion is to employ the Law of Reverse Action or misdirection.

You might already recognize a common, colloquial example of this law: someone tells you not to think about pink elephants, at which point you can’t help yourself but think about that subject. This occurs because “pink elephants” is the stronger part of the command than “not to think about.” (How can you not think about a pink elephant when that image is suggested to the mind?)

In a therapeutic context, the hypnotherapist might suggest that someone who suffers from a fear of public speaking imagines being in a situation in which he or she must make a speech and try bring up that fear. Meanwhile, the hypnotherapist would repeat the suggestion that the harder the person tries to actually bring up that fear response, the more relaxed he or she actually feels. In this case, becoming relaxed is the more powerful suggestion than “trying to” bring up the negative response.

 

 

Special Offer: Free 30-Minute Phone or Zoom Consultation

This is a great opportunity to find out why hypnosis is so effective and how hypnotherapy can help you achieve your self-improvement goals. Call or text me at (661) 433-9430 or send me an e-mail at calminsensehypnosis@yahoo.com to set up your free, 30-minute phone or Zoom consultation* today! 

*This is not a full hypnotherapy session. Hypnosis will not be provided during this consultation. This offer is not redeemable for cash and may not be combined with any other promotion.

 

 

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, four years in a row (2019-2022). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit http://www.calminsensehypnotherapy.com/

© 2023

 

 

Breaking Up Is Hard to Do: How Emotional and Physical Sexual Partners Deal with the End of the Relationship

I am continuing to suspend in-person hypnotherapy sessions with me in my office. However, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE! 

 

(This blog was originally posted on April 25, 2016)

 

Photo by Rick Hustead

 

According to John Kappas, Ph.D., Emotional Sexuals do not get hung up in a failed relationship for as long or the way a Physical Sexual is likely to do. Physicals focus their lives on a relationship and a loving commitment. Once the relationship becomes physically (sexually) intimate, they tend to plan the future and have high expectations for commitment with the partner.

“The Physical Sexual female subconsciously thinks, ‘Would he make a good husband/father of my child? Could I spend an eternity with him?” The Hypnosis Motivation Institute founder explained. If the other person is a good candidate for such a relationship, this evolution of the partnership will happen naturally.  However, if the relationship seems to be failing or if the other partner (typically an Emotional Sexual) rejects the person’s advances, the Physical Sexual will panic about losing the person and cling even more. When the Physical Sexual backs off a bit—perhaps even making the Emotional Sexual jealous—the relationship tends to start up again.

When the relationship is finally over and the Physical Sexual leaves for good, the person doesn’t go back. However, the person’s fear of the emotional pain resulting from this separation and the fact that self-worth is so closely tied to the relationship makes it difficult to make this final break, Dr. Kappas observed. This fear and the person’s lack of confidence that he or she can survive without the partner will subconsciously motivate the person to hold onto the dead relationship. However, it may be prudent to let the relationship go if you’re not getting what you want or need, he advised.

Since people continue to evolve over time, you should become involved with another person with whom you can grow in this way, Dr. Kappas said. Don’t hold onto a relationship that’s not going anywhere for you and replace expectations about getting married and having a partner with that partner, specifically. “You need to separate what you want for yourself. You have o project availability and attainability. Lovers are not forever, but for now or tomorrow.”

 

 

Autumn Promotion: Hypnosis for Weight Loss

 

Let the power of your subconscious mind help you release extra weight and increase your motivation to make healthier eating/nutrition and exercise choices. Book the entire 10-week series and save $250!

 

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, four years in a row (2019-2022). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit my website. 

© 2022

 

Micro-Aggressions

I am continuing to suspend in-person hypnotherapy sessions with me in my office. However, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE! 

 

(This blog was originally posted on May 3, 2016)

Photo by Rick Hustead

 

Someone is finally doing it. Someone is finally suing Starbucks® because the company “shorts” advertised quantity of coffee in iced beverages compared to the ratio of ice. O-kay, then.

The company argues that ice is supposed to be in an iced beverage. Isn’t that implied—even explicitly stated—in the names of the beverages like iced coffee, iced tea, iced-green-tea latte, etc.? Even the Frappuccino beverages made with a lot of ice. Considering how many units of iced beverages Starbucks® sells each day, I doubt that the plaintiff in this case is the first person who noticed the imbalanced of the coffee-to-ice ratio. Most people who order an iced beverage simply pay and happily walk out of the store or take a seat along the coffee bar and enjoy their drink, end of story. I wonder what inspired this person to actually sue the company over this imbalance instead of simply ask the barista to prepare the beverage with less or even no ice, or simply stop buying coffee there in the first place?

Last year, one of my nephews introduced me to the word “micro-aggression.” I remember laughing at the concept of micro-aggressions. I didn’t laugh because I believe some complaints and perceived injustices are truly funny or deserve to be dismissed out of hand, but because the word itself is demeaning and yet so accurate. In the context of the many injustices (real or perceived) that are occurring in the world, not receiving the advertised amount of coffee in your iced beverage doesn’t seem like a big deal, or even that it should be. Taking the company to court for a $5 million payday over this imbalance is a bit extreme. And yet, it’s happening. My question is: how did this and similar situations get so far?

A couple years ago I posted a blog titled Passive-Aggressive Behavior in which I explained the origins of this behavior, which typically begins during early-childhood. A youngster naturally starts to become more independent from his caregivers between the ages of two and five. However, if the adult does not provide options and opportunities for the child to demonstrate the desired behavior, the youngster may adopt passive-aggressive responses to these requests in order to display some kind of autonomy. Rather than ask directly for something, the individual hints and insinuates that something is wrong/must change until other people in the environment change behavior to accommodate him. Over time, this strategy becomes a subconscious known—a go-to behavior to get what the person wants. I can’t help but wonder if passive-aggression is at the root of so many examples of micro-aggression we are seeing lately.

There is a huge difference between assertiveness and aggressiveness/passive-aggressiveness. In the first case, an assertive Starbucks® customer would immediately, politely, tell the barista that there is too much ice in the beverage and ask for it to be remade. (There is a sign on the counter of every Starbucks® that states the store’s policy about re-making a drink to a customer’s satisfaction.) If the new drink still wasn’t made to the person’s satisfaction, the person could ask for a refund and stop going there for coffee. Maybe even a letter to the CEO would be in order. Conversely, an aggressive customer might rudely complain about the drink, demand the refund/reject apologies from the company, etc., and even stomp loudly off the premises and tell everyone about the lousy experience. The passive-aggressive customer may take the beverage as it was originally prepared and then complain (loudly or discretely) about everything that is wrong with the drink. The final step on this path would be to take the complaint to court.

I do not know all of the details about this customer’s lawsuit. Perhaps the individual has made many attempts to change how the company prepares its iced beverages and even had a one-on-one meeting with the CEO to vent frustration about this perceived rip-off. But is this issue so important to press legal charges, knowing that the cost of hiring a legal team to defend/prosecute this injustice may become financially prohibitive? Sure, the ultimate pay-day could be worth this effort—if and when it eventually comes. The question I have about this issue is whether having a disproportionate ratio of ice-to-coffee symbolic of another more personally meaningful perceived imbalance in this person’s life.

Maybe it isn’t about the coffee, at all.

 

 

Autumn Promotion: Hypnosis for Weight Loss

 

Let the power of your subconscious mind help you release extra weight and increase your motivation to make healthier eating/nutrition and exercise choices. Book the entire 10-week series up front and save $250!

 

 

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, four years in a row (2019-2022). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit my website. 

© 2022

 

 

 

Irritability

I am continuing to suspend in-person hypnotherapy sessions with me in my office. However, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE! 

 

(This blog was originally posted on August 20, 2014)

 

Photo courtesy of Microsoft

 

 

From the moment you wake up and get out of bed, the day goes from bad to worse. It’s like everything that can go wrong, does. Just thinking about doing something is all the Universe needs to know to turn the tables on you and make your good intentions a fail. Following are some tips to help you get through the frustration and take positive steps to turn your situation around.

1. Diaphragmatic breathing. Draw a slow, deep breath through your nose; hold it four three or four seconds and then release the air through your mouth. Breathing this way not only relaxes the tension in your physical body; it also provides a tangible example (proof) that you can control a specific physical behavior. Repeat this exercise several times until you notice that your pulse/heartbeat returns to its normal (resting) rate.
2. Watch your diet. Good nutrition is a very important component when it comes to how you deal with frustration. John Kappas, Ph.D., founder of the Hypnosis Motivation Institute, observed the way a fluctuation in blood-sugar level can influence our mood and suggestibility and the development of phobias. Reduce your caffeine intake and eat healthy meals that include protein to keep your mood stable, increase your patience and shake off your bad mood.
3. Focus on your options/solutions. When your physical body is relaxed and your mind is calm, you can turn your attention to figuring out what is annoying you. Once your subconscious mind has created new associations (knowns­) between feeling relaxed and your ability to solve a problem, it is easier to access previously proved (success) mental scripts to manage your frustration.
4. Imagery and visualization. Imagery exercises such as “Special Place” enable you to temporarily escape from whatever is frustrating or irritating you, and mentally someplace where you can feel completely comfortable, calm and relaxed. Anchor these feelings of calm, comfort and relaxation by pressing or rubbing your thumb and index (pointing) finger of your right hand so you can and immediately access this comfortable state.
5. Tap it out. Use the Emotional Freedom Technique to neutralize your irritability/bad mood: “Even though I feel irritable/I am in a bad mood/etc. …”

For more information about how hypnotherapy and therapeutic guided imagery can help you relax and manage your mood, or to set up an appointment with me, please contact me at the calminsensehypnosis@yahoo.com or call me at (661) 433-9430.

 

 

Autumn Promotion: Hypnosis for Weight Loss

 

Let the power of your subconscious mind help you release extra weight and increase your motivation to make healthier eating/nutrition and exercise choices. Book the entire 10-week series and save $250!

 

 

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, four years in a row (2019-2022). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit my website. 

© 2022