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Wednesday, January 19, 2022

How the Body Expresses Extreme Emotional Trauma

To minimize risk of exposure to and spread of the COVID-19 virus and COVID-19 variants, I am continuing to suspend in-person hypnotherapy sessions with me in my office. Meanwhile, phone, and Zoom consultations ARE and WILL REMAIN AVAILABLE!

(This blog was originally posted on August 1, 2016)

Photo by Rick Hustead

When trauma or extreme emotional distress occurs, if the person cannot (verbally) express and work through and resolve feelings about the event, these emotions may be manifested as physical symptoms. As I explained in a previous blog titled Body Syndromes, these symptoms are likely to occur in areas of the body that correspond to the trauma or presenting issue. For example, if a woman is raped she may subsequently experience vaginal tightness that prevents any kind of sexual pleasure and even find intercourse painful.

When psychologist and hypnotherapist John Kappas, Ph.D., treated these symptoms in hypnotherapy, the Hypnosis Motivation Institute founder recommended explaining how the client’s subconscious denial of the rape may have contributed to these symptoms. If appropriate and if she was ready to deal with the trauma, a hypnotherapist could help her go through the stages of loss during hypnotherapy, he said.

Dr. Kappas also advised including the client’s husband/partner in the therapy using the Systems Approach even if the other person is not present during the sessions. This inclusion is necessary because the client’s past trauma is likely affecting their sexual relationship; or, finally confronting the emotional trauma caused by the rape, in therapy, may have repercussions on the current relationship.

“It’s possible that removing the denial will reveal traumas,” the HMI founder warned. Therefore, the hypnotherapist must correct the client’s denial mechanism but not remove it completely. The hypnotherapist would also need to bring up more of her physical suggestibility to help her work through her physical symptoms*, he added.

*California law allows access by California residents to complementary and alternative health care practitioners who are not providing services that require medical training and credentials. The purpose of a program of hypnotherapy is for vocational and avocational self-improvement (Business and Professions Code 2908) and as an alternative or complementary treatment to healing arts services licensed by the state. A hypnotherapist is not a licensed physician or psychologist, and hypnotherapy services are not licensed by the state of California. Services are non-diagnostic and do not include the practice of medicine, neither should they be considered a substitute for licensed medical or psychological services or procedures.

Limited-Time Special Offer: Free 30-minute Phone/Zoom Consultation

January—the start of a new year—is a great time to fulfil New Year’s resolutions and complete projects you may have been putting off. Call/send me a text message at (661) 433-9430 or send me an e-mail at calminsensehypnosis@yahoo.com to set up your free, 30-minute phone or Zoom consultation and find out why hypnosis and therapeutic guided imagery are such effective modalities to help you achieve your self-improvement goals and finish those projects!

Offer valid through February 28, 2022. May not be combined with any other offer. Not redeemable for cash.

Sara R. Fogan, C.Ht. is a certified hypnotherapist based in Southern California. She graduated with honors from the Hypnosis Motivation Institute in 2005. Sara has been voted the Best Hypnotherapist in Santa Clarita, California, three years in a row (July 2019, September 2020, July 2021). For more information about Calminsense Hypnotherapy® and to set up an appointment, please visit http://www.calminsensehypnotherapy.com/

Monday, January 17, 2022

Marketing and Promoting Hypnotherapy

(This blog was originally posted on May 9, 2014)

Photo by Rick Hustead

Someone recently contacted me to find out more information about hypnotherapy and whether hypnosis could help him to achieve a particular goal. We chatted for a while, and I gave him some information about hypnotherapy and how I use hypnosis and therapeutic guided imagery to help my clients achieve various vocational and avocational self-improvement goals. At the end of our conversation, he wanted to know if there was anywhere he could read more information about my experience as a certified hypnotherapist so he could make a decision about whether to give hypnotherapy a try. I gave him my business card and brochure and referred him to the website for my company, Calminsense Hypnotherapy®, so he could read more about me and what I do.

After we said goodbye, I thought about our conversation in the context of the best and most effective ways to disseminate information not just about my practice but hypnosis and hypnotherapy in general. Even though it is becoming a more mainstream therapy, I am aware that people are still a little wary about hypnosis. They want to know if they will become vulnerable to some kind of mind control or manipulation while they are in hypnosis. Will they do or say something stupid or embarrassing, or break a confidence or reveal a bank pass-code while they are in-state? (The answer is no, no, no and no.) But the fact that these concerns remain prevalent suggests to me that my colleagues and I need to continue to share the facts and dispel the myths about what we do.

One of the best ways to do this is through conversations with people about what we do. Here are some suggestions for the most effective ways that I have found to share this information:

Advertise and write blogs/articles: I limit my advertising budget to a few equestrian-themed publications. However, I write a hypnotherapy-themed blog just about every night to keep spreading the word about the many ways hypnosis and John Kappas, Ph.D.’s model, Theory of Mind, are generally relevant to daily life. I specifically tailor the topics of my essays to illustrate how the therapeutic techniques I learned or behaviors I studied during my training and continuing education at the Hypnosis Motivation Institute are relevant to my (and your!) daily life. I let people know when I have written a new blog by posting a short “announcement” about it on Twitter and on my personal and business Facebook accounts. I also provide a link that will take you directly to the blog on my website.
Business cards and brochures: These are still among the most effective (and immediate) ways to promote your practice. I always carry business cards with me to give out. I have “rented” space at my local tack store to display my cards for prospective equestrian clients. I also leave a business card on the condiment table every time I go to Starbucks®.
Donate hypnotherapy session(s) or handwriting analysis: Hypnotherapy sessions and/or formal handwriting analyses are unusual (and intriguing) prizes in a silent-auction or raffle at a fundraiser or social event. The best way for people to learn about hypnosis is to experience it. I recently donated a free hypnotherapy session with me as a silent-auction prize for a horse rescue in Leona Valley, California; to raise awareness about the package and market my practice, I spent a wonderful afternoon doing handwriting analyses for guests at the event, as well.
Volunteer your time and skills to support local organizations: In addition to introducing your work to people who may not know about hypnotherapy, volunteering is a wonderful way to provide this valuable service to those who might not otherwise be able to experience it for themselves.
Dress code: Hypnotherapists, as therapists, follow professional codes of ethics and conduct. Wear clothes that best represent what you do as a therapist and your commitment to this work of helping your clients achieve their goals. Wearing your name badge while running errands, etc. is another great way to market your profession.
Marketing materials: When I am out running errands on the weekend, I typically wear a baseball cap with my company name and website on it. I want people to ask me about the words they are reading so I can tell them about what I do and how hypnosis is an effective tool to help people change undesired behaviors.
Network in the community: Introduce yourself to local chiropractors, masseuses, hair-stylists, yoga instructors, your bank, dry cleaners, etc. Let people know what you do, where you are located and how much you charge for your sessions. Even other hypnotherapists can be a great source of referrals if you specialize in different areas than they do: e.g., hypnosis to improve sports performance versus smoking cessation. This morning on my way to a meeting at a local Starbucks® I approached two firefighters who were parked nearby to ask if I could buy them a coffee in thanks for all they are doing to combat the fires in the community. At the end of the conversation, I also gave them each a business card.
Professional affiliations: Keep up your professional affiliations, such as the American Hypnosis Association, the Hypnotherapists Union, your local chamber of commerce, etc. In addition to providing professional support these organizations will often “link” your website with theirs. (Be sure to return the favor!)
Professional and client referrals: At some point in our career as a hypnotherapist, we may need to refer a client to a licensed medical doctor or mental health worker for further evaluation or to provide assistance that is out of our scope of expertise. Similarly, once the physician has ruled out any medical causes of his patient’s headache, he may refer the patient to you as a hypnotherapy client so you can help him manage the stress that causes his pain. Previous and current clients are also excellent referrals!
Promote your practice through social media: I am active on Twitter and Facebook and write/post about various topics. Of course, I have provided information about my practice, Calminsense Hypnotherapy®, on these accounts. However, it is not necessary to “talk shop” all the time to get attention for your practice. Several of my Twitter followers have become specifically interested in what I do, but only after we had been communicating about our mutual interests for many months.
Website: A good website goes a long, long way to “market” you to a wide population. Be sure to update the site periodically by posting new client referrals, updating your professional certifications and even changing the photographs or design to refresh the search programs.

Finally, another great way to generate interest in your hypnotherapy practice is to provide special discounts for your hypnotherapy services. For example, you can promote “special deals” to coincide with the anniversary of the creation of your practice, to kick off a holiday or a season, etc., or to promote a new therapeutic technique. This is the promotion I am currently offering:

Limited-Time Special Offer: Free 30-minute Phone/Zoom Consultation

Offer valid through February 28, 2022. May not be combined with any other offer. Not redeemable for cash.

Thursday, January 13, 2022

Empty Your Mind

(This blog was originally posted on August 19, 2014)

Photo courtesy of Sara Fogan

When I was an editor at Black Belt® magazine, I often came across the following quote in which martial artists were urged to practice mushin no shin or “mind of no mind” during combat or competition. Basically, this term philosophy urges you to empty your mind and turn off your emotions so you can think and perceive what’s going on around you. I had an opportunity to practice this philosophy while I hung out with Galahad this afternoon.

The time I spent with my horse was not in combat but in a kind of moving meditation as I groomed him. Once I had him secured in the cross-ties, I turned all of my attention to making him feel relaxed while I gently curried away shedding hairs and dirt. He did a lot of sighing and fluttered his nostrils a few times, so I am pretty sure he was beyond comfortable and probably a little blissed out during his mega-grooming session. (My trainer has commented several times that my horse is a bit hedonistic.)

Unlike Galahad, complete relaxation has never been easy for me; it is a rare day that I am not doing two or three things at one time. Even spending quiet time at the barn is not an inherently relaxing activity. For example, I always need to know where my feet and hands are to avoid being accidentally stepped on or nibbled when I give Galahad a treat. I have to be careful not to let my horse walk directly behind me when I lead him or he could run right over me if something spooked him and he bolted forward. When I ride, I must use various parts of my body to ensure that I communicate exactly what I want my horse to do and he understands what I am asking for. In addition, my entire body must be soft and relaxed while I remain aware of my surroundings and alert to anything that could spook my horse, including changes in my body that indicate I’m not focused on what I’m doing.

Of course, the reason why I sometimes have so much trouble quieting my mind and directing my focus is, multi-tasking is my go-to behavior. It is my known. Even though I was physically relaxed while I groomed my horse—the repetitive motions of currying and brushing are actually hypnotizing, pun intended—my mind was anything but. Random thoughts kept popping into my head: What should I blog about today? Has so-and-so received my e-mail? I have to get ready for that meeting tomorrow, etc. Whenever my thoughts drifted away from what I was doing with Galahad, he would politely by pointedly change his posture as if to remind me to pay attention to what I was doing. After all, this was his time to be with me and get fussed over.

Spending time with my horse is my favorite time of day and my absolute favorite thing to do, but I sometimes have trouble completely turning off the rest of the world even when I’m with him. Today was one of those days. I know I shouldn’t have to work so hard at relaxing but, let’s face it: sometimes tuning out is really hard work. My conscious mind knows that it should not be more stressful to relax and take time to decompress from the day than it is for me to multi-task various responsibilities I must fulfill and projects to complete during the day. My subconscious mind knows otherwise: Multi-tasking is my default, go-to behavior. It is a subconscious known, an established behavior, a mental script. Furthermore, according to John Kappas, Ph.D.’s Theory of Mind, I reinforce that behavior every day, when I am working (e.g., preparing for a session, working and following up with clients after their appointment and taking continuing education courses). Then I go out to the barn and ride/hang out with my horse, where I typically do several things at the barn just to stay safe. (As much as I love and trust Galahad, I know that I am physically no match against his 900-pound might if I ended up in the wrong place at the wrong time.)

Well, I have been working very diligently to rewrite that old subconscious mental script that says I have to multi-task every minute of my day. I’m pleased to say that after a few false starts this afternoon I was finally able to get into a groove with Galahad when I was able to tune out that extra chatter in my head for longer and longer periods of time. When I caught myself thinking about something that didn’t have to do with him, I simply re-directed my attention back on Galahad where it belonged. By the end of our afternoon together, the image and sound of him contentedly nibbling on grass and the earthy smells around me were the only thoughts on my mind.

Mind of no mind.

Limited-Time Special Offer: Free 30-minute Phone/Zoom Consultation

Offer valid through February 28, 2022. May not be combined with any other offer. Not redeemable for cash.

Wednesday, January 12, 2022

Power Breathing

(This blog was originally posted on August 30, 2016)

Photo by Rick Hustead

Breathing—especially diaphragmatic breathing—is one of the most natural and basic things that you can do to relax and calm down during a stressful situation. Power breathing is an effective technique to release/force out negative emotions you associate with that situation, event or even a person.

These techniques are similar in that both entail taking deep breaths of air through the nose and holding the air in the lungs for a few seconds before releasing it through the mouth. In power breathing, however, the air is released more forcefully, often with a “whoosh” sound, as if you are blowing out a very large candle. I find that imagery of Old Faithful’s steamy eruption or the sound and sight of the mist produced when whales or dolphins breathe on the surface of the ocean are useful for this exercise. Other good metaphors include a tornado, the power of a wind tunnel or even a volcano; it is completely up to you which imagery—if any—to use when you practice this technique.

The important and therapeutic aspect of this technique is that you associate the forceful release of your breath with symbolically, forcefully releasing those negative emotions or events, etc., you associate with holding back or impeding your personal growth. It doesn’t matter if you identify specific stressors to release (Physical Sexual/Physical Suggestible) or simply recognize them as a generic category of “everything that bothers me.” (An Emotional Sexual/Emotional Suggestible individual is more likely to do this.) The important thing is that you are allowing yourself to release—even force out—those negative associations this way. The force with which you let go of these things physically strengthens this intention in the conscious mind. The fact that these negative associations are being released on the exhale—a natural process of every breath we take—reinforces this intention in the subconscious mind.

It is a great breathing technique to help release stress and tension when you are stuck in rush-hour traffic, too!

Limited-Time Special Offer: Free 30-minute Phone/Zoom Consultation

Offer valid through February 28, 2022. May not be combined with any other offer. Not redeemable for cash.

Tuesday, January 11, 2022

Different Therapeutic Approaches to Treat Fears vs. Phobias

(This blog was originally posted on September 19, 2016)

Photo by Rick Hustead

Fears and phobias/anxiety may reflect similar feelings, but they are actually separate conditions that require different treatments. According to Hypnosis Motivation Institute founder John Kappas, Ph.D., when you have a fear of something, you can attribute the reaction to the memory of a specific incident—usually one that occurred during childhood. Conversely, the phobia is typically associated with a sudden drop in blood-sugar that triggers physiological symptoms including shaking, weakness, confusion, anxiety and even paranoia that have nothing to do with what a specific environmental trigger. However, the resulting subconscious fear of loss of control or even death becomes attributed to that trigger (e.g., fear of flying, insects) because that is the only explicable source of anxiety, according to the conscious mind.

Both therapies entail educating the individual about the role of nutrition in exacerbating or even triggering the initial fear/phobic response during the cognitive/alert portion of the session. Most important, the hypnotherapist must help the client realize and believe that the person is able to control this reaction. Having said that, each response (fear versus phobia) requires a different hypnotherapeutic approach to achieve this outcome.

Circle therapy enables the person to progressively experience more intense fear reactions during hypnosis and then “pass” through it (relax) to a deeper state of hypnosis. Post-hypnotic suggestions reinforce that the individual is able to control this fear in this way and that the fear response is no longer a necessary part of his or her life. The best way to face a fear is to face it down, Dr. Kappas advised. “Face it by realizing you yourself can create it. You’re not facing the fear, you’re facing the feeling,” he explained.

Conversely, phobias start from physiological feelings that the person fears will result in loss of control or even death. While this reaction can be triggered by dreams or stress, it’s generally an illogical fear response and not based on personal experience. The best way to treat a phobia is by using systematic desensitization and double-bind techniques that work together to gradually reduce the negative association/response while making the response increasingly difficult to experience. Circle therapy is not used to work through a phobia because the technique can reinforce or even exacerbate the negative response.

However, a long-held fear can also morph into agoraphobia, or a fear of open spaces, Dr. Kappas warned. It is possible to manage agoraphobia through diet/nutrition, a therapeutic approach that is recommended and effective to control other phobias. It is important to deal with any relapse of the original fear right away and then start dealing with anticipatory anxiety about experiencing that fear, which has likely developed through the agoraphobic response.

Limited-Time Special Offer: Free 30-minute Phone/Zoom Consultation

Offer valid through February 28, 2022. May not be combined with any other offer. Not redeemable for cash.

Building Self-Esteem from a Limited Mental Script

(This blog was originally posted on May 2, 2016)

Photo by Rick Hustead

If a client has a limited subconscious mental script, it is important to use hypnotic suggestions to help create a new mental self-image. This individual would also benefit from learning about the Mental Bank Concept and using the Mental Bank ledger to reinforce those suggestions, advised John Kappas, Ph.D., founder of the Hypnosis Motivation Institute.

To start this process, explain the Theory of Mind and emphasize that any previous negative scripts or self-image (behaviors) can be re-learned, Dr. Kappas suggested. Remind the client that somewhere in the person’s background, the individual picked up or learned the unwanted behavior. Since all behavior (except reaction to fear of falling and reaction to fear of loud noises) is learned, the person can unlearn this unwanted behavior as well. It is also important to reassure the individual that he or she will match the potential positive changes or outcomes with the person’s capability to effect the desired change. “From this day forward, you are more valuable. You are successful, happy doing what you want to do,” the hypnotherapist said.

It is important for the client to be able to incorporate the self-image of success, happiness and prosperity as the basic foundation for his or her mental-bank goals. Therefore, while the individual is in hypnosis, the hypnotherapist should emphasize that the person’s confidence, self-confidence and self-esteem continue to steadily increase. “A new script will take you to new places. You’ll feel better about yourself, and your confidence will begin to grow,” Dr. Kappas said.

Limited-Time Special Offer: Free 30-minute Phone/Zoom Consultation

Offer valid through February 28, 2022. May not be combined with any other offer. Not redeemable for cash.

Monday, November 22, 2021

A Different Way to Look at Performance Anxiety

(This blog was originally posted on September 15, 2016)

Photo by Rick Hustead

Performance anxiety, or the fear of performing some task or behavior in front of other people, is a common phenomenon. Indeed, a majority of my hypnotherapy practice centers on helping clients overcome performance anxiety to some extent. Whether the person wants to increase confidence to speak or play an instrument in public, or overcome a “nervous stomach” before taking the field at a big game or horse show, performance anxiety is the culprit. Many people who come in to quit a tobacco habit or lose weight are initially surprised to learn that smoking/chewing tobacco or over-eating are replacement behaviors their subconscious mind uses to repress or stuff down this anxiety.

What if the source of your performance anxiety has less to do with the specific activity you are about to do and is more about being evaluated for that performance? In her book titled The Power of the Herd, A Nonpredatory Approach to Social Intelligence, Leadership, and Innovation¹, Linda Kohanov theorizes that the source of this stress has more to do with the evaluation than the task. The Eponaquest LLC founder calls this phenomenon “evaluation apprehension,” and describes various physiological symptoms of anxiety that we associate with performance anxiety including increased blood pressure and pulse/heart-rate and rapid speech pattern. Above all else is that overwhelming fear that everyone in the room is hyper-critical of and negatively rating everything we do. She even explains that the most deleterious effect of evaluation apprehension is the way it inhibits our desire to learn or try something new for fear of receiving this negative response from others.

When I read Kohanov’s take on performance anxiety, her concept of evaluation apprehension being the cause of this phenomenon really resonated with me. For example, it seems incongruous to hear that our favorite actor or dancer experiences severe “stage fright” before each performance despite having received the highest accolades for his or her work. What do they have to be afraid of when they have won every award there is for what they do? And yet, time and again they insist how much easier and preferable it is to do the work than to see the movie or a video of the performance, hear or read reviews about it later.

Her recognition of the “fear of the unknown” as a source of a person’s anxiety to try something new also dovetails with the Theory of Mind² that John Kappas, Ph.D., referenced in so much of his hypnotherapy work. According to the Hypnosis Motivation Institute founder, the subconscious part of the mind is uncomfortable about and resistant to doing new or different things even when the conscious mind (logic, reason, will-power/free-will and reasoning) says that it’s okay to do so. This resistance comes from the “knowns” (familiar stimuli) and that subconscious mental script we all carry around to protect us from real and perceived threats. If you have a subconscious mental script that keeps reinforcing the message that everyone really is judging and evaluating you—and you believe that this judgment is negative—of course you will avoid that situation at all costs. Since the subconscious mind works on expectation and imagination, over time, we learn to expect others to respond to and interact with us in a particular way based on that previous experience.

With that in mind, I would suggest looking at the phenomenon of performance anxiety in the context of “evaluation apprehension.” In fact, I really already do that in my hypnotherapy practice as I teach clients various breathing techniques to increase their relaxation and imagery exercises so they can focus on all the things that can and will go right during the task. I also encourage clients to use memories of positive experiences/outcomes in similar situations to increase their self-confidence and self-esteem. Ultimately, when we are confident and relaxed doing the behavior, it is easier and even enjoyable to do the task and not even think about, let alone worry, what other people may think about our performance.

1. Kohanov, Linda. The Power of the Herd: A Nonpredatory Approach to Social Intelligence, Leadership, and Innovation. New World Library: Novato, California. 2013. pp. 188-189

2. Kappas, Ph.D., John G. Professional Hypnotism Manual: A Practical Approach for Modern Times (4^th Edition). Panorama Publishing Company: Tarzana, CA. 2001. pp. 10-13